Originally from Rome, Italy, I moved to New York City at 13 with a deep curiosity for understanding people. That curiosity led me to earn a Master's in Clinical Psychology from Columbia University - and eventually into the world of digital marketing, where I combine analytical thinking with creative strategy.
I've worked across academic research, UX research, therapy, and marketing, giving me a unique perspective that bridges human behavior and brand storytelling. I'm bilingual in Italian and English.
I am...
Activities
Traveling
Art Museums
Attending plays and shows
Outdoors fun with my dog




SEO Strategy & Keyword Research, A/B Testing, Social Media Growth, Google Analytics 4 (GA4), Content Performance Analysis, UX Research, Competitive Analysis, Multi-Channel Content Strategy, and Data-Driven Campaign Optimization.